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Sellers GuideChas Everitt Solution 1: Dynamic Marketing When you receive your complimentary Chas Everitt International Property Group marketing presentation from one of our Gauteng Agents, it will be customized for your particular property. This will highlight what we will do to attract buyers to your home: through press advertising, web marketing, direct mail, neighborhood dorps and other print Solutions, our trusted name and well-known “Where Everitt it is It’s Sold “ For Sale boards, and our use of a true multiple site Internet strategy. Chas Everitt Solution 2: Online Strategy When you list your property with us, we make certain that the right buyers can readily find your listing on the Internet, where 80% of buyers start their search. Our "B1st2now" service links buyers who express interest in your home directly with a Chas Everitt Gauteng Agent who can supply more details and quickly set up an appointment for buyers to view your home. And we'll automatically notify everyone whose search criteria matches your home. We'll also give your property additional exposure on a host of other leading South African property sites, including most of the major South African and International real estate portals such as Cyberprop, IOL and other hugely popular sites. Chas Everitt Solution 3: Strategic Chas Everitt CMA Pricing Unlike many other Gauteng real estate companies that use a Comparative Market Analysis(CMA), we've invented our own exclusive pricing method called the Chas Everitt International Property Group CMA. By using accurate statistics and integrated system data, it goes beyond the traditional CMA to help project a price range that reflects your home's true market value in whatever market you are in based on current conditions. Chas Everitt Solution 4: Show House Programme No other real estate group is as committed to Showhouses as the Chas Everitt International Property Group. Ask your Chas Everitt Agent about everything that goes into making the most of a Chas Everitt Showhouse, from attracting attention before hand, to providing more assistance during the show, to following up with all interested prospects directly afterward. Chas Everitt Solution 5: Teamwork Every Chas Everitt Agent works closely with their Principal and their colleagues to ensure maximum exposure. Teamwork is important – when you use a Chas Everitt Agent, you get the weight of the entire sales team behind your property marketing effort. They make sure we highlight your home's affordability, then work to qualify buyers and to source the financing they need to purchase your home. Chas Everitt Solution 6: Area Specialists Chas Everitt Agents are the best and most thoroughly trained in the industry. They will use their thorough knowledge of the Gauteng property market to target the people most likely to buy your home. Chas Everitt Solution 7: Access to a wide pool of buyers Chas Everitt is able to tap into the largest number of potential buyers via access to buyers from across South Africa and Overseas through the Chas Everitt Referral Network. Contact Chas Everitt Gauteng today to get the real estate Solutions you need. What’s First – Buy or SellIf you already own a Gauteng property, it's a simple question and yet the answer is as unique as you are. Generally speaking, under most market conditions, estate agents advise listing your present home and shopping for your new home simultaneously. To consider your own individual needs and circumstances, though, you should talk to your Chas Everitt Gauteng agent about how fast you need to sell your property, and how long you should expect it to take in current market conditions. In a strong seller market, for example, you can assume your property will be more likely to sell quickly. In that case, if you have very specific criteria, location, size, views, age, etc which could lead to a time-consuming home search – you should consider finding and buying a home first before you sell your existing home. If necessary, you can make an offer to buy that home subject to you selling your own property. Seasonality can play a role when deciding to sell, spring and autumn generally being the most popular seasons to put a home on the market. Your Chas Everitt agent can also help you consider the effect of factors like current interest rates and current consumer confidence. Your Chas Everitt Gauteng Agent will help you find the Gauteng property solution that's right for you. Preparing to Sell Your Gauteng Property"What do I need to consider when preparing to sell my Property in Gauteng?"
Most importantly, have someone take an unbiased look at your property’s appeal. A knowledgeable person, like a Chas Everitt Gauteng Agent, will offer specific suggestions that let you add to its value without necessarily spending loads of money. Sellers' Frequently Asked QuestionsQ. Shouldn't I price my property a little higher, I can always drop the price later? Eventually, the seller will have to drop the price – and may end up with an even lower price because buyers will wonder why the property has been on the market for so long and may factor that into their offer. A Chas Everitt Gauteng CMA provides a quantifiable method for arriving at a selling price that takes the local Gauteng property market into account. Q. What is meant by the term "subject to” in a sales contract? Q. What is an “escape” clause? What is my Gauteng property worth?A pricing strategy that is sensitive to the prevailing Gauteng property market trends is most likely to achieve the best end result. Pricing your property for an optimal result relative to market conditions is a mix of both science and art, and Chas Everitt Gauteng Estate Agents put considerable effort into this critical task. Determining an attractive initial listing price is vitally important, because properties almost always gain the most attention in their first two weeks on the market. As you can see on the chart below, pricing greatly affects the number of buyers you will attract.
To start with, your Chas Everitt Gauteng Estate Agent will thoroughly research comparable homes in the relevant Gauteng area. They will advise you of recent sale prices and how similar Gauteng homes are priced right now, and even review properties that didn't sell and were taken off the market. Location, property size/features, style, age, physical condition, features & recent improvements/additions are all important in the Gauteng market and will all be considered in the assessment of your property’s value. To analyze the data, the Chas Everitt International Property Group has developed a unique Comparative Market Analysis (CMA)system. It goes beyond the capabilities of a typical Comparative Market Analysis (CMA) by breaking properties down to square metre rate to allow for true comparatives, even when there may be large variation in property types in your area. With this Solution, your Chas Everitt Gauteng Agent can use the many market influences that impact price – including supply of homes versus demand, how the local market is faring, and traditional appreciation rates, which all help you determine the best asking price for your Gauteng Property. Marketing your Gauteng Property “Chas Everitt” style"What does it take to get the buyers?" Everything our Agent learns will go into creating a customized Chas Everitt International Property Group marketing plan, discussed and agreed with your needs in mind that will provide you with a clear idea of what will be done to attract the most potential buyers to your Gauteng Property. Your Chas Everitt Gauteng marketing plan will include such features as:
Once you list with Chas Everitt Gauteng, your Agent will immediately start putting the marketing plan into action to help you achieve the fastest sale, with the least hassle, in the best possible price. Have your questions answered by Gauteng Estate Agents that specialize in your specific area. The Chas Everitt Gauteng Show PropertyDid you know that almost 3 of every 4 Gauteng property buyers visit at least one showproperty? Although not everyone decides to hold a showhouse, at Chas Everitt Gauteng we strongly recommend that you do. Our commitment to our Show House programme and Show House Bonanza programmes has turned it into an exceptionally powerful national marketing technique. Chas Everitt Gauteng showhouses lead directly to many successful home sales each year. Chas Everitt Gauteng Showhouse Preparation: We use all and every method to get customers to attend.
Chas Everitt Gauteng Showhouse Hosting: We don't just "show" the property, we sell it to prospective buyers.
Chas Everitt Gauteng Showhouse Follow Up:
Marketing Your Gauteng Property to the Right Buyers"What happens after I get an offer?" Remember to keep the emotion out of things if the buyer counters your own counteroffer – its their right and its part of the buying ritual! Always consider your next move carefully before reacting. Often introducing an issue other than price can be a deal maker. For instance, your Agent may suggest to the buyer that while your price is set, you could accommodate an earlier moving in date. Your Chas Everitt Gauteng Agent can help you get favorable terms as well. A flexible or delayed occupation date, for example, can give you the time you need to purchase another property. By the same token, an early occupation date can have real financial benefit if you've already bought another property and need to move quickly to avoid being burdened with two bonds. When you receive an offer, or if multiple offers come in, you also want to look at how "solid" the offer(s) is/are. Your Chas Everitt Gauteng Agent will assess offer(s) by weighing crucial factors such as whether the buyer has a mortgage pre-approved, what deposit they are putting down, whether they have another property to sell, etc. Have ALL your Seller questions answered by Chas Everitt Gauteng Estate Agents specializing in the following areas: Chas Everitt Gauteng Areas (Click on your area of interest to connect to a specific Chas Everitt Office)
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